Placing Images and PDFs
When you have a PDF that you’d like to be accessible in your website pages, you’ll need to link that document inside the page. The following steps will guide you [...]
Blog
Adding images to your slideshow/carousel
There are a few different names we have for the revolving photos on the home page of your website; slideshows, faders, carousel, but they all mean the same thing. It’s those photos on the home page that switch after so many seconds. [...]
How to maximize your YAC service
YAC is a full featured digital marketing tool. To get the most out of it, make sure you follow these basic steps[...]
Connecting with Coupons
Coupons are one of the most effective ways to market to your customers. [...]
New Feature!
Newsletters are one of the most effective ways to market to your customers. Your YAC premium account let’s you take advantage of this highly effective marketing method, right from your dashboard! You can change your font, add an image, change the color fields, add content boxes, add hyperlinks and so much more! [...]
Increase your Read Rates Instantly!
Email marketing has experienced resurgence with the popularity of mobile devices. It still doesn’t have the same read rate as text messages (especially with marketing emails) but this can work to the benefit of the savvy email campaigner. [...]
Tricking the Spam Governor
Ladies and Gentlemen, this message is brought to you by, what I like to refer to as, The Spam Governor. [...]
InstaHappy
That moment...when you get a notification on your phone that someone hot liked your photo. Seriously! OMG, right?[...]
Twitter Updates
We’ve been listening to our clients and one of their most popular requests is to share images for specials on Twitter, directly from the dashboard.[...]
Run a SMS Contest
The SMS Contest module is one dynamic little tool. However, most folks take one look at it and think they have it all figured out.[...]
Newsletters
If only there was a method of communicating something to all of your customers at once. Wouldn’t that be great? [...]
Free Stock Images
You might be wondering what pie has to do with your website, but let’s say the ‘pie’ is actually stock images. [...]
Slideshows and Image Resizing
There are a few different names we have for the revolving photos on the home page of your website; slideshows, faders, carousel, but they all mean the same thing. It’s those photos on the home page that switch after so many seconds. [...]
Googling & Stock Photos
So, let’s say you need an image for your website. So you hopped on Google and did an image search. [...]
Let's talk about Color Choices
How many times has a husband or boyfriend noticed that his wife or girlfriend has several pairs of blue shoes? Or that she has several shades of red lipstick?[...]
Let's talk about File Conversion
WAIT! Before you navigate away from this page, please allow me to say, “I come in peace! I’m here to help! This might not be as long and painful as you think.”[...]
Helpful SMS Tips
Smart Phones are all over the place! What used to take several devices in the 80’s and 90’s is now sleekly, conveniently, and easily packaged into one amazing little device that fits right in your pocket! [...]
Helpful Dashboard Tips
We are Your Area Code, we like to ensure that you’re getting the most out of your Digital Marketing Dashboard services. We feel it would be helpful if we touched on some of these subjects and gave some helpful tips and suggestions.[...]
Email Marketing Tips
Let’s bring it in for a nice little huddle. There are a few things that we feel would be helpful to talk about, so let’s have a little heart to heart. See, we’re taking measures to help our clients specifically pinpoint where they might need help. So if you could take a few minutes, let’s talk about...[...]
3 Strategic Marketing Lessons From Game of Thrones
It’s that time again… because the Game of Thrones Season 5 premier was an absolute jaw-dropper. If you couldn’t tell already, I’m a huge Game of Thrones fan. I’m also passionate about marketing and sales, and while watching TV as always, I couldn’t help but draw a few connections between the mistakes made by GOT characters and the pain points I discuss with marketers on a daily basis. Here are a few GOT takeaways to inspire your marketing strategy. [...]
What to know BEFORE you sign that new advertising contract.
Happy new year! It's January and many of you small business owners are being pounded by salespeople trying to get new advertising contracts in for the year. What the majority of you don't realize (and none of those salespeople are going to tell you) is that you absolutely should NOT be signing any contracts for newspaper, radio, billboard, coupon or TV advertising unless your "core" is strong. I'm going to explain to you why the "core" is important and exactly what it entails.[...]
Social Strategy From It's a Wonderful Life
Anyone who knows me knows I'm kind of a sap, so one of my annual holiday rituals is to watch "It's a Wonderful Life" and sob predictably during the last scene. I have a professional interest, too: the entire movie is a lesson in social...not technology, but the underlying behaviors that drive engagement, trust, and community .[...]
YAC gives Back with David Warsen Memorial Foundation.
Working with David Warsen Foundation, YAC has become part of a larger network of companies coming together to sponsor non-profits around the globe. To positive impact and philanthropic change. Businesses around the world are also following suit, partnering with charities and organizations to raise awareness and give back.[...]
For the last 10 years or so...
For the last 10 years or so, I have paid close attention to everything around me, trying to learn from others mistakes, successes and lessons, to apply to my own career. So I am acutely aware of, ad campaigns for consumer goods, how people try to sell me, and even TV shows. As you can read from my blogs they are a blend of what I read from other bloggers, inspired by TV or books, or just everyday conversations. [...]
Marketing Lessons from House of Cards
Quality content that engages and rewards customers should always be the goal. In the digital age, where conversations about content can be read by thousands, it is an extremely efficient marketing practice. [...]
The 4 Types of Web Marketing Superheroes. Which One Are You?
Having worked for two and a half years doing marketing for web startups, I quickly realized that while I excelled at connecting with influential people within a particular niche and creating valuable content which attracted a good number of backlinks, I found that other important marketing tasks, such as community building or doing in-depth data analysis weren't the best match for my skills and interests. [...]
The Triggered Emails You Need to Make Your Marketing Automation Work
When you hear the phrase "marketing automation," what do you think of first? A detailed diagram of emails sent to different segments, broken out by email engagement, drawing a line from lead to customer? This has become the norm, yet it is among the least effective automation paths you can set up as a marketer. [...]
Setting Up Your Blog? Use This Checklist to Start Off on the Right Foot
The hardest part of starting a blog is writing all of the content, right? Not necessarily. Before you even begin brainstorming topics and creating content, there's some work to do to get your blog set up and running -- the design, settings, comments, social sharing buttons, etc.[...]
How to Be an Efficient & Effective Marketer (Without Losing Your Sanity)
As a marketer, you're an extremely busy person. In fact, your hair has already settled in small clumps on the floor after a glance at your task list made you pull it all out. [...]